In a very niche industry, T-REX was heard-of among some and liked by those who’ve used the SaaS platform. To glue together these two groups across six GTMs, we dusted off the brand, created brand assets, and launched paid campaigns to ensure T-REX’s visibility and consistency in messaging across all audiences.
Through social listening and primary research, we were able to discover what social leaders, early and mid-career needed the most to build a different type of power for a new generation of social justice leaders
As homeowners and tenants are becoming younger in tech-adoption, Greater Sheepshead Bay Development Corp. needed to revamp their website and content across all social media platforms.
In their identity, Nova wanted to reflect professionalism with a refreshing touch of modernism and simplicity, captured in the logo typeface and colors. The website was created in WordPress and is mobile & tablet responsive.